Contents
Advanced Management Topics 78 hrs
Coordinator: E. Hajrizi

Course Objectives: Imparting of general knowledge concerning the role of technology in management.
Topics: Enterprise Planning and Supervision • Management of Technology in Global Markets • Multiple Generations Product Planning (MGPP) • The Role of Key Components • Analysis of Competition Position • Business/Corporate Planning and Management (Corporate Planning as a Component of Strategic Management, Corporate and Competition Strategy, the Keen Wind of Competition in Innovation, the Company as a Part of the National Innovation System, Management of Technology and Innovation (MOT&I), Information Management: Basis for Corporate Planning and MOT&I • Enterprise Planning as Part of Strategic Leadership • Competition Strategies • Financing • Research Management • Total Quality Management; Ecology- Oriented Management (Innovative Technological Impact Analysis in the Company, Ecology-Oriented Technology and Product Planning, Ecological Quality of Products – An Additional Dimension of Quality Management) • Management Experience on Organization in Fast Changing Environment • International Marketing on Industrial Products • Differences in Multicultural Management for New Industrial Products.


Advanced Topics in Technology 80 hrs
Coordinator: P. Kopacek

Course Objectives: It is intended to give a comprehensive survey of technology and to focus on new technologies, control engineering and information technology.
Topics: Information Technologies • Neural Networks • Artificial Intelligence • CIM (CAD, CAP, CAM, CAQ, PPS) • Local Area Networks (LAN’s) • Robotic, Servicerobots • Intelligent Manufacturing Systems (IMS), Trends in Manufacturing • Fuzzy Methods (Fundamental and Advanced Developments in Fuzzy and Neuro-Fuzzy Approaches for Modeling and Control • Microand Nanosystems, Microelectronics, Micro-Mechatronics • Trends in Physics • Technology Forecasting (Instruments for Qualitative Forecasts, Impulses for Their Development, Possibilities and Limits of Application, Meaningfulness of the Results, Results of Technology Programs for the Next Decades) • The Role of Technology • Trends in Material Technologies • Trends in Information Technologies, Modern Telecommunication • Technological Roadmap • Safety Management.

Engineering Decision Analysis 40 hrs
Coordinator: E. Hajrizi

Course Objectives: Consideration of risk and uncertainty in decision criteria for resource allocation. Mathematical programming in engineering applications for multi-attribute utility analysis. Excel will be used for a number of problem sessions.
Topics: Why Are Decisions Hard? • Elements of Decision Problems- Alternatives, Time, Uncertainty, Outcomes • Structuring Decisions-Influence Diagrams and Decision Trees • Making Choices – Expected Value, Risk; • Computer Programs for Decision Analysis • Using Excel for Decision Analysis • Sensitivity Analysis – Tornado Diagrams, Strategy Regions • Solving Decision Problems Using Excel • Creativity & Decision Structuring – Brainstorming, Group Facilitation • Decision Analysis Applied to GM R&D Projects • Quick Review of Probability • Subjective Probability • Alternatives – Pignistic, Quantum, Logical and Classical Probabilities • Theoretical Probability Models-Binomial, Poisson, Exponential, Normal, Beta • Conjugate Priors • Monte Carlo Simulation • Value of Information • Risk Attitudes – The Utility Function • Utility Axioms, Paradoxes & Implications • Conflicting Objectives • Multiattribute Utility Models • Mathematical Programming in Excel • Other Multicriteria Optimization Approaches • Value of Life.

Financial Accounting, Managerial Accounting Systems 40 hrs
Instructor: M. Bazaz

Course Objectives: Basic accounting theory, collecting financial information and recording this information in accounting books, analyzing and evaluating financial reports, and basic problems in international accounting; Analytical methods to provide optimal managerial decisions; capital budgeting techniques.
Topics: FINANCIAL ACCOUNTING: Accounting & Bookkeeping • Accounting Cycle • Merchandising Operations • Current Assets and Inventories • Plant Assets • Owner’s Equity • Financial Statement Analysis • Statement of Cash Flow • Long Term Liabilities • Long Term Investments & Intentional Accounting. MANAGERIAL ACCOUNTING: Cost Terms • Concepts and Classifications • Systems Design: Job-Order Cost Accounting, Process Costing, Cost Behavior Analysis and Use, Cost-Volume Profit Relationship, Segmented Reporting & Contribution Approach to Costing • Profit Planning • Flexible Budgets & Overhead Analysis • Control of Decentralized Operations • Pricing of Products & Services • Relevant Costs for Decision Making • Capital Budgeting Decision • Further Aspects of Investment Decisions.

Financial Management: 20 hrs
Instructor: Prof. Shahrokhi & Prof. Ghosh

Course Objectives: Operation of the financial markets; valuation concepts to investments and corporate securities; to recognize the major issues in managing a firm’s working capital; to analyze long-term financing alternatives; understand international finance issues.
Topics: Interpreting Financial Statements • Evaluating Financial Performance • Financial Forecasting • Managing Growth • Financial Instruments and Markets • The Financing Decision • Discounted Cash Flow Techniques • Risk Analysis in Investment Decisions • Business Valuation and Corporate Restructuring.

Human Resources Management 40 hrs
Instructor: H. S. Schwartz & Tylor

Course Objectives: Providing students with an idea of why organizations do what they do, and don’t do what they don’t do. It is not intended to teach managers the rules of management. To try to teach students how to understand organizations so that they will know what is going on. It is assumed that if the manager knows what is going on and has goodwill he or she will know what to do in a given situation.
Topics: The Total Organization and the Concept of Systems • The Work Group • Cohesiveness in Groups • Differentiation in Groups • Developing Group Effectiveness • Basic Human Needs and Rewards • The Personal System • Diagnosing the Two – Person Work Relationship • Improving the Two – Person Work Relationship • Leadership: Exerting Influence and Power • Leadership: Managerial Functions and Styles • Relations among Groups in the Organization • Initiating Change.

International Project Management 24 hrs
Instructor: Gotwald

Course Objectives: Conveyance of specific strategies and techniques to solve problems in complex projects (like on research and technology fields) by taking into account different environmental, cultural and organizational aspects.
Topics: International Aspects of Project Management (Comparison of National and International Project Management; How to Identify Different Project Parameters and Priorities; Cultural Influences on Projects; Different Ways to Do Business; Human and Organizational Aspects) • Cross-Cultural Management (Cultural Differences in Europe, America, Africa, Asia, Affecting Business and International Projects; Dealing With Government and Trade Organizations in Various Countries; Strategies for Positive Human Relations; Sources of Information on Cultural Aspects and Preparation for Working Abroad) • Tools and Services for International Project Management (How to Use Tools Like Value Analysis in International Projects; Define the Needs For Information and Services; Available Sources of Information and Services; Quality Control for External Information and Services; Cases and Evaluation of Their Specific Needs; Time Planning for Gathering of Information and Services) • Negotiations and Conflict Management (Important Parameters for Negotiations; Identifying the Starting Positions; Contingency Planning for the Own Position; the Right Environment for Negotiations; Do’s And Dont’s in Negotiations; the Win-Win Strategy) • Management of Research and Technology (New and Additional Dimension of Research and Technology Management; the Connection to Strategic Planning and Marketing; Information Systems as the Ultimate Discipline; Analysis of R&T Projects, Planning of Action, Time and Resources; Controlling and Reporting for Projects) Management of Complex, Technical Systems Including Environmental and Energy Aspects (New and Additional Effects in Complex Systems; Strategies to Handle Complex Projects; Energy and Environmental Aspects as Global Networks; Time Frames to Consider for Solutions; Self Organization in Complex Systems; the Management of Change; the Learning Organization) • Case Study in IPM.

Marketing & Special Topics in Marketing 24 hrs
Instructor: M. Bargawa

Course Objectives: Focusing on the problems of product planning, market segmentation demand analysis, consumer behavior, product distribution, pricing and promotion.; using theoretical and empirical marketing research orientations.
Applications of recent theoretical and empirical findings in marketing. Students may work on a project, in cooperation with local firms, where they apply the tools acquired in marketing and related courses to a current managerial problem.

Topics: The Purpose of a Business: An Overview of Strategic Marketing • The World around Us • The Marketing Environment • Marketing Ethics and Social Responsibility • Target Markets • Consumer Buying Behavior • Marketing Research and Information Systems • Product Decisions • Marketing Channels and Physical Distribution • Promotion: an Overview • Advertising and Publicity • Pricing Decisions • Strategic Marketing: Planning and Implementation • Business and Business Marketing • Services Marketing • International Marketing • Industrial Marketing • Promotional Strategies • International Marketing. Topics vary.


Operations Management: 30 hrs
Coordinator: E. Hajrizi

Course Objectives: Application of production/operation management (POM) concepts and techniques. Model formulation in POM, recent advances in POM, computer applications in POM, and the environmental international, and behavioral aspects of POM. Insights into the relationship between PALM theory and applications.
Topics: Forecasting Demand • Aggregate Capacity Planning • Managing Independent-Demand Inventory • Managing Dependent-Demand Inventory And Capacity • Scheduling and Controlling Operations • Scheduling and Controlling Projects • Quality Assurance • Facility Location • International Issues in POM • Environmental Issues in POM • Job Design, Job Safety, and Behavioral Issues.


Special Topics in Human Resources Management 28 hrs
Coordinator: P. Kopacek

Course Objectives: How to get social competence in hierarchic organizations and in relation to persons and media.
Topics: Leadership • Presentation Techniques • Selling-to- Groups • Motivation • Manager and the Media (Contact with Journalists) • Techniques in Selling a Story • The Art of Giving an Interview • The Blessing of Correct time • The Difference between the Various Publications • Press Kits • Press Releases • Training for TV)

Special Topics in US, European and Austrian Law 30 hrs
Instructor: L. Hofmann

Course Objectives: Outline of international civil and commercial law by taking into account the different legal systems.
Topics: Business Law in the USA, EC, Eastern Europe and Austria • Contracting • International Standards • International Safety Law • Legal Aspects for International Projects (Differences in Legal Systems and Their Effects on Business and Finance; Comparison of Intellectual Property Laws; Comparison of Contract Laws; Strategies for Contracts and Negotiations).

Systems Engineering Fundamentals 24 hrs
Instructor: N. A. Kheir

Course Objectives: Engineering of systems and systems analysis. The process of bringing systems into being. How to improve systems already in existence.
Topics: Introduction to Systems: System Definitions and Concepts • Bringing Systems into Being • Conceptual System Design • Preliminary System Design • Detail Design and Development • System Test and Evaluation.
Tools for System Analysis: Graphic Tools for Systems Engineering • Probability and Statistical Methods • Control Concepts and Techniques • Computer Simulation Techniques.
Design for Reliability, Producibility, Maintainability and Manufacturability: Design Fundamentals for Productivity • Design Analysis and Stress Reduction • Fundamentals of Cost Analysis • Human Engineering, Maintainability, Logistics and Safety • Testability.
Systems Engineering Management: Organization • Creativity and Innovation • Motivation.
Leadership • Systems Management.